Commercials are never really the best content you can see on TV, but there are some that are better than others. The problem is, they have to be either REALLY good or REALLY bad if you want them to be memorable. It's a choice that marketing teams have to make, and it seems like in the 90s, everyone went for the really bad option.
It seemed like they all embraced the cheesy and ridiculous methods that would get people's attention and I guess technically it worked. Twenty years later we are still trying to figure out why they made these commercials the way they did.